📰 Source: 4chan | /v/

✍️ Original author: Anonymous

⬆️ score: 439

Fortnite’s officially licensed Italian brainrot skin launch has sparked pushback from creators concerned over IP ownership on the platform. On April 1, Fortnite released a set of in-game skins based on the meme characters Tung Tung Tung Sahur and Ballerina Cappuccina. The launch raised the hackles of some creators who are already using so-called “Italian brainrot” characters like Tung Tung Tung Sahur in their Fortnite or Roblox experiences. The crux of the controversy is a debate over who is able to own and extract revenue from AI-generated memes. The company Mementum Labs has claimed legal ownership of Tung Tung Tung Sahur, licensing the character from its original creator, the Indonesian TikToker Noxa, and working with Epic Games to launch the character’s in-game skin earlier this month. However, Tung Tung Tung Sahur is a popular internet meme that was already present inside many creators’ virtual worlds prior to Mementum’s claim, muddying the waters over who exactly deserves credit for the character.

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